Monday, April 6, 2009

Even though it fared better than the overall market, Audi saw its worldwide sales fall by 10.7 percent to 90,400 cars in March (2008: 101,251 units). Region-wise, in Western Europe, Audi sold 61,200 cars in March representing a decline of 12.9 percent compared to 2008 (2008: 70,269) while in the U.S., the German automaker sold 6,433 cars, or 19.7% less than 2008 (7,986 units).

In North and South America combined, the Ingolstadt-based premium brand sold nearly 8,500 cars in March on the American continent, or 14.5 percent fewer than in the preceding year (2008: 9.946). As for the Asia-Pacific region, Audi increased its sales by about 5 percent compared with the preceding year (2008: 14,909), with a total of around 15,600 cars, mainly due to its success in China where it sold 11,848 cars.

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