Car Moon

We’ve already shared initial information and a video on the Mugen-fettled CR-Z that Honda is about to launch at the Goodwood Festival of Speed in July, but today, the Japanese carmaker came out with all the juicy details, as well as more photos of the sporty hybrid concept.

According to company’s European division, the CR-Z Mugen sets out to prove that hybrid cars can be exciting to drive, with the one-off special producing “Civic Type R-like performance” while also remaining true to the original, eco-friendly character of the run-of-the-mill CR-Z.

Colin Whittamore from Mugen Euro explains the philosophy behind the creation of the CR-Z Mugen:

With development of the new Honda CR-Z Mugen concept nearing its end, the Japanese automaker decided it’s time to release the first video of the supercharged hybrid model on the road before its world premiere at the 2011 Goodwood Festival of Speed in July.

The prototype CR-Z is the collaborative work of Honda UK and its in-house tuning shop Mugen Euro. The hotted-up hybrid sports car feature modifications to the 1.5-liter i-VTEC petrol engine with the addition of a supercharger as well as to the Honda IMA system.

As car owners, most of us have had bad experiences with auto service stations, either official or independent. Of course, carmakers don't like competition from independent units, so here's what Honda of Malaysia thinks of these stations. In a commercial for the local market, Honda mocks an independent garage called “HONDI” which, as you may have already assumed, offers bad service for big bucks.

A beautiful young woman, owner of a Honda Civic, is shown taking her car to the Hondi service center, where all sorts of strange things happen, with the personnel doing a crappy job while singing their own version of the famous “YMCA” song. If only service stations were such a blast... Follow the jump to watch the ad.

Recently, Honda USA’s facebook page hit the one-millionth fan mark. To show its appreciation, the Japanese brand responded with some personal gestures that, unlike the look of some of its more recent models like the Civic, took some of its fans by surprise.

For example, in response to a fan that mowed the Honda logo on his lawn, the Japanese company carved his name into the corporate headquarters next to the main entrance. Another fan that showed his love for Honda with a tattoo of the brand’s logo was surprise to find out that Honda's vice president of marketing got an airbrushed tattoo of his name and face. Finally, a fan that received a Honda haircut was emulated by a Honda associate who carved the fan's name in his hair.

How many times have you come across a slow driver that refuses to let go of the fast lane? Probably more times that you can remember. In this video we see one of those drivers in a Honda Civic, the difference being that the person behind him / her is a state trooper.

Of course, when there’s a cop on your tail, you’ll slow down, but common sense says you should also move over and let him pass as soon as you find a chance to change lanes, something that this driver didn’t do. On the other hand, we see the double standards at play here with the police officer dangerously tailgating the Civic. But at least the video has a funny ending with the trooper forcing the Honda driver into the right lane. Watch the clip after the jump.

The wraps only just came off the all-new but not-so-new looking 2012 Honda Civic at this week’s 2011 New York Auto Show, yet the Japanese automaker has already launched an advertising campaign for its popular compact model. The fully integrated national campaign is called “To Each Their Own” and it’s the creative work of Honda’s long-standing agency, RPA.

The campaign touts the idea that consumers are all different and there's a unique Civic for each of one of them, bringing attention to the variety of different Civic models. The ads feature five distinct characters, with each one of them representing a different model.

The stars are: Jack the urban woodsman who shows off the Civic Hybrid; Mitch the zombie salesman who’s into high-tech gadgets and drives a Civic Sedan; Teeny the monster college student in the fuel-efficient HF model; Aiko the young Ninja girl paired up with the Civic Si and finally, Cesar, the Champion Luchador who drives a Civic Coupe.

It seems that the movie monster Godzilla is not only a threat on the silver screen, but in real life too. And if you’re wondering, no, it hasn’t actually come out of the ocean to wreak havoc on the Japanese shoreline. However, Honda could end up paying a...sea of money to Toho Co., the Japanese film studio that owns the rights to the Godzilla trademark, due to the allegedly unauthorized use of the sea monster’s likeness in an Odyssey minivan commercial.

The dispute concerns the part of the commercial showing off the MPV’s split screen entertainment system, which features a barely visible head shot of the mythological creature -no, really.

In a ground-breaking campaign, Honda has merged the worlds of iPhone Apps and traditional commercials, be they on your TV, computer screen or mobile phone. Created to celebrate the launch of the revised Honda Jazz [Fit in the U.S.], the new interactive app allows iPhone users to virtually catch animated characters as they appear on screen in the firm's new TV advert 'This Unpredictable Life' and drop them into their phones, more or less in the same way you'd use a PS3 Move or Nintendo wii motion-controller.

Revealed at the 2011 Tokyo Auto Salon, the Honda CR-Z TS-1X hybrid concept car is an impressive lil' beast with its stealthy matte-black paintjob and extensive aerodynamics package. The automaker’s initial press release was short on details, but, luckily, a walk-around clip (or shall we say talk-around?) has surfaced on Youtube, detailing some of the innovations developed by Honda.

The Civic Sedan and Civic Si Coupe concepts are the stars of Honda's Detroit Auto Show stand. The two concept models are essentially pre-production studies of the actual ninth-generation Civic that will be introduced to the North American market this Spring. Bear in mind that the Detroit show Civics do not preview the upcoming three- and five-door hatchback models for the European market.

On the outside, Honda's designers opted for a more evolutionary styling rather than a radical step in design, blending the current model's shape with styling details from some of the firm's latest models such as the CR-Z hybrid and the North American Accord.

The two concept models do not appear to feature an interior or a powertrain. However, Honda said that the 2012 Civic range will continue to include a sporty "Si" performance version, as well as hybrid and natural-gas variants. If you follow the jump, you can check out our live gallery of photos and HD videos of the two cars from the Detroit Show.

As far as hooning goes, one would think that a simple burnout should get you in the least amount of trouble. However, the owner of this Honda Civic almost lost his car while dazzling the crowd [...], as after about 40 seconds the tires suddenly burst into flames.

So, what have we learned today? Well, first of all, avoid overdoing the burnout if your car is tied to a block of concrete. Also, always keep a fire extinguisher at hand, because it turns out that putting out flames with some refreshments isn’t very effective. Who would of thought it? Watch the video after the jump.

Japanese tuner Noblesse has been steadily releasing numerous aftermarket bits and pieces for the new CR-Z ever since Honda launched its hybrid sport hatch . Among other parts, the company has developed a ground aero-kit with front and rear bumper aprons, side skirts, a rear diffuser and a large roof wing. These can be complemented by a lightweight carbon fiber hood, underbody aero parts, larger alloy wheels and a sport exhaust system. You can check out photos of Noblesse's Honda CR-Z offerings along with a video of a test car doing a circuit round right after the jump.

What is claimed to be the new 2012 Honda Civic Sedan was caught almost naked with very few body parts masked, hot weather testing in the Dubai by Car Magazine Middle East. Having eliminated the possibility that this may be a local version of the Fit/Jazz-based City small sedan, the next step is to see if this is a brand new edition of the Civic saloon or a facelifted model.

Here are some amusing TV ads from Honda's creative Australian division. The spots were made to show off how practical, roomy and versatile the Honda Jazz is (known as the Fit in North America and Japan). So if you want to learn the answer to questions such as "How much Massive can you pack in a Honda Jazz?" and "How much Rap can you pack in a Jazz?", and don't mind watching 'iron boy' here in very tight speedos, hit the jump to check out the videos.

The big news here is that, along with the usual suspension, brake and aero upgrades, famed Japanese tuner HKS, is also readying a supercharger kit for the CR-Z hybrid sport hatch. And while the company didn't publish any performance numbers, it did release a video of a supercharged CR-Z testing on the dyno, but with a twist. If you scroll down on the Youtube description, there is a footnote concerning the F1-like sound of the prepped-up CR-Z that reads:

In Europe, Honda's CR-Z hybrid hot hatch isn't the only eco-friendly sports car available to buyers of average means. One of the most recent arrivals in the category is Peugeot's striking RCZ sports coupe that is offered with a frugal 2.0-liter diesel engine.

Two cars, two different approaches on the same topic. But which one is better? To answer this question, British magazine Auto Express took both sports cars and tested them to see which one comes on top in typical everyday use.

If you read between the lines - or in this case, the tester's words, the RCZ is a better car picking up the title in fuel economy, performance, interior styling and quality, as well as exterior looks. But -there's always a but, isn't there?- the entry-level RCZ Diesel costs £5,251 [about US$7,900 or €6,500] more than the basic CR-Z, which ultimately makes the comparison unjust.

Video and some quick facts we gathered on both cars after the jump.

For a total of 53 episodes from 2000 to 2001, Jason Barlow was one of the co-hosts of BBC's Top Gear TV series. Now, aside from being an editor-at-large for BBC Top Gear magazine, a contributing editor to Britain's GQ magazine and a columnist for The Sunday Times, Barlow has also undertaken the role of the host of Honda's new promotional film CR-Z hybrid wannabe sports coupe.

"Jason Barlow, former Top Gear presenter [that's the attention grabber...], takes the new Honda CR-Z on a journey of discovery through Japan," Honda Europe notes in the video release. Watch the film and tell us what you think about it after the jump.

In its latest promotion for new customers, Honda is giving U.S. buyers a chance to win a ride with Mario Andretti in a two-seater IndyCar at the Grand Prix of Sonoma at Infineon Raceway. According to the Japanese automaker, the winner will ride in the IZOD IndyCar during the parade laps, and be on course for the start of the race.

To create a bit of a buzz around the contest, Honda released this commercial with Mario Andreti. Sounds interesting, but it isn't. See why in the video after the jump.

At least in Europe, Honda is following some pretty unconventional methods to promote its new CR-Z hybrid sports coupe. In fact, unless you're the artsy type or have a vivid imagination, you'll have a pretty hard time trying to figure out how Honda, the CR-Z or any car for that matter, fit in the "Live Every Litre" film project.

But just so you can get an idea, the "Live Every Litre" is supposed to be a documentary-style road movie in which numerous members of the public have been nominated by the project's online community to realize their dream in the new Honda CR-Z hybrid coupe.

In this case, Agent Lynch, aka Kate Rawlinson (originally from Newcastle), wanted to perform the world's first guerrilla burlesque routine in the streets of Monmartre in Paris.

Here's a video relating the story of a New York teacher who had her 1996 Honda Accord stolen 3 years ago. Obviously, she never expected to get the car back.

It turns out that when a car IS stolen (even in Brooklyn), the man is on the case. A little while back, the Accord was found in a chop shop in Queens with the VIN filed off. Luckily, the police still l managed to track the car back to its original owner.

When the woman got it back, the Honda had been updated with a VTEC power train and its transmission was converted over to a stick shift!