Car Moon

For the sake of conversation, let's say that someone -after a couple of drinks- finds the limited edition GT-R toolbox from Snap-On attractive and not in bad taste. Now, could someone please explain to us the logic behind the decision to make the toolbox available only to Nissan GT-R owners and only through certified GT-R dealerships when everyone knows that Nissan is exceptionally sensitive when it comes to fiddling around with its 473HP supercar? It doesn't make any sense at all does it...